Designing with Ansi – Part 2

Transit vehicle and bus safety and caution decals

Let’s bother our ANSI guru again with some more ANSI questions! Safety decal design part 2! More excitement! More questions and more answers. This time we ask our guru some design specific questions on how we design using the ANSI Z535 standard. How did you choose the typeface for ANSI and what is it?The Z353…

Transit Expo Excitement

With the falling leaves comes Expo's and Transit shows! All this excitement in the air, we decided to sit down with Aaron, one of our consulting members to ask him why Expo season is so thrilling for him. Why are you excited to go to the shows this year? "Frankly, it’s been awhile! After not…

COVID-19 Transit Messaging

Unfortunately, after over a year of restrictions, lockdowns, masking, and vaccines, the COVID-19 pandemic is still not a thing of the past. At the beginning of the pandemic in 2020 there was a lot of confusion on what was a requirement and what was optional for messaging on a transit vehicle. Our design team whipped…

Consulting vs Sales

A new approach to engaging customers. We as a nation love to swipe a card on that fancy dinner, or click “pay now” on that Amazon order we may or may not have needed. Buying is even an addiction for some. All that excitement, desire, and motivation changes drastically when you start talking about selling…

Designing with Ansi – Part 1

Transit vehicle and bus safety and caution decals

Introducing ANSI via our ANSI guru. Safety decal design! Sounds exciting, right? Maybe not to some, but to us, it’s what we do for a living! But what makes a good safety decal design? What makes something “stick out” or “pop”? We sat down with our safety decal design guru and asked him the questions…

Vigor – Sticking to it All

Ever since the early 90s there was a push in the transit industry for lighter (better fuel economy), graffiti resistant (nasty vandals), and cheaper (we love saving money) plastics for use on the interior of buses and trains. Many of the plastics used today are composed of PVC or acrylics and are textured. Sounds awesome,…